Microsoft has closed the operations side of Mixer and moved existing partners to Facebook Gaming. While the news doesn’t come as a surprise given the platform’s traction to compete versus the Big Three, the partnership paves the way for xCloud to arrive to FB Gaming giving viewers the ability to click and immediately play games that people are streaming.
Read MoreFollowing a pre COVID-19 downward trend, #ad use on IG has dropped 30%. The pandemic has contributed to less brands activating spend for campaigns. Nano and micro influencers are now seen as high-value resources that can deliver high impact without the bigger price tag of larger influencers.
Read MoreRiot Games introduced their plans in building the competitive ecosystem for VALORANT.
With Rated mode’s timetable targeted for the week of June 22, the Ignition Series is a broader partnership with more than 20 global esports organizations.
Read MoreReddit, Inc. has launched their cryptocurrency (Moons) integration and is now live on some subreddits. Covering their legal bases, they do a great job in defining their coin as a utility (vs security).
Read MoreDigital Mirage, a 3 day online joint collab music festival between Proximity and Brownies & Lemonade, raised $300,000 for the Sweet Relief Musicians Fund over this past weekend.
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