Facebook Gaming Marketing Report 2019

Facebook recently released their insights and trends Marketing Report for 2019.

Key takeaways:

🕹 2 biggest drivers are the diversification of mobile gaming, & an increasing appetite for IP.
🕹 Personal connection is the key to establishing value.
🕹 Community plays a major role in discovery, purchase, gameplay & even loyalty for gamers.
🕹 For gaming, the future is 5G for emerging & developed markets.